Zurich-based branding and design agency Scholtysik & Partner is the new CI agency and strategic partner of the SBB Brand Management. SBB picked Scholtysik & Partner through a multi-stage evaluation process. According to Lukas Staudenmann, Head of Corporate Identity at SBB, Scholtysik & Partner impressed with their stringent strategic approach and clear rationale.
One of Switzerland’s most valuable brands
SBB is one of Switzerland’s most valuable brands. Brand awareness is near 100%. Every day, SBB moves roughly one million passengers and 175.000 tons of freight making it the largest travel and transport organization in the country. With a workforce of more than 29.000, SBB is one of Switzerland’s major employers.
Scholtysik & Partner is an independent branding and design agency based in Zurich, specialized in developing and implementing brand strategies, design and communication.