Series of posters from Zürcher Ziegeleien ZZ on employer branding

Zürcher Ziegeleien – Employer Branding

Working at ZZ

Brick is the oldest systemic building material known to man, precision made from clay and fire. This is what characterises work in the brickworks to this day: demanding and precise, but also warm and down-to-earth. Working at ZZ combines all the facets of modern industrial production with the directness and humanity of a medium-sized company.

At the same time, the construction industry is changing rapidly: from intelligent and certifiable systems, healthy living and building culture to recycling and decarbonisation. ZZ needs to recruit and retain people who can and want to keep up with this pace.

Portraits of employees of the Zürcher Ziegeleien ZZ

There are no better ambassadors than capable and motivated employees.

unfolded leporello on the employer branding of Zürcher Ziegeleien ZZ

Leporello on the employer branding of Zürcher Ziegeleien ZZ

Making aspiration and culture visible

We didn’t have to invent anything to present ZZ as an attractive employer brand. Quality standards, motivation and respect are deeply rooted in the company. It has been proven that employees identify strongly with ZZ, sometimes over several generations.

Building on this strong foundation, ZZ is raising awareness of innovation and sustainability. After all, curiosity and openness to change are prerequisites for healthy development and future success.

We convey this directly in our communications: employees from the brickworks and the laboratory, from the back office and the field, from all locations, explain this at their workplace and in their own words. Not always polished, but honest and real. After all, capable and motivated employees are the most credible ambassadors.

The photo and video production by Inbound Film Agency shows these people and their attitude in a very authentic way.

ZZ’s employer branding is both internal and external. With existing employees, we emphasise the sound corporate culture and its commitment to quality and progress. In the Swiss labour market, we demonstrate this authentically and not without pride in order to continue ZZ’s culture of success in the future.