The stage is yours
Berner Generationenhaus positions itself as a competence center for generational issues. Situated in the historical Berner Bürgerspital next to Bern central station, it offers a wide range of information and advisory services, a care center for the elderly and a day care for small children. All under one roof.
Together with its new visual identity, the Berner Generationenhaus launches annual spotlight topics with multiple events and an exhibition on its beautiful premises.
Variety and coherence
The simple design idea of frame and stage allows for an individual expression of each event or topic “on stage” and at the same time guarantees strong recognition through the distinctive frame.
On stationery, the frame game comes to life through the characteristic palette of light colours.
The layout becomes more varied and yet the stage concept ist still visible. The modern serif typeface combines bold impact with sophisticated details.
A more flexible interpretation of the stage ensures recognition while the various topics and events appear side by side. The website was realized in close cooperation with Gridonic.
Our work for the new visual identity of Berner Generationenhaus has been awarded by the international Corporate Design Preis jury in Germany.
Brand strategy | Logo | Corporate design | Poster design | Web design